Design, UI, UX

M&S – Virtual Shop Concept

Project details

Client

Marks & Spencer

Date

2015

Category

Design, UI, UX

Overview

Concept and UX design for Marks & Spencer’s future online/digital fitting room, virtual dressing room. A virtual dressing room is the online equivalent of an in-store changing room. It enables shoppers to try on clothes to check one or more of size, fit or style, but virtually rather than physically.

Tasks

UX & UI design, concept development, information architecture, wireframes and prototypes, user research (personas, scenarios and use cases), UI design (mobile, tablet, desktop, icon and UI libraries).

Marks & Spencer - Virtual Dress Room
Marks & Spencer - Virtual Dress Room
Marks & Spencer - Virtual Dress Room
Marks & Spencer - Virtual Dress Room
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